top of page

LIVE-WIDE: DEVASSA BRINGS TOGETHER THE BIGGEST INDEPENDENT FESTIVALS IN SUPPORT OF MUSIC PROFESSIONALS
When the pandemic brought the music industry to a standstill in 2020, we stepped in to help. "Devassa Tropical Ao Vivo - Unidos Pela Música" united the biggest independent music festivals in Brazil for a four-day live and pre-recorded content, providing a lifeline to countless backstage professionals.
A unique digital strategy, producing content for all brand channels and developing the entire broadcast script, from segments and interstitials to the anchor's introduction. With 35 performances from 11 cities, we delivered a truly unforgettable experience for music lovers.
my role: creative lead, concept, screptwriting, creative planning, copywrite, content creator

bottom of page